Set Up Your Company For Free!

Your first step is to set up your company account - it's FREE. You can add unlimited store locations and unlimited people to each store at no charge. You don’t pay for anything unless you purchase a course. And yes, this means you and your team can take any of the free courses you want... no cost at all. There’s no platform fee and no contract. Add your company to Brilliance now.

Browse The Course Catalog

As you explore the course catalog, you’ll find courses that cover a wide variety of topics, for everyone in the company from the business owner to the on-the-floor sales team. The search and sort features make it easy to find the courses you’re looking for and the ratings and reviews from other retailers help you decide which to choose. Don’t like a course you bought? No worries… you’ve got our 30-day happiness guarantee.

Assign Training

You can assign training to your team with just a few clicks. Assign a whole course or just a few specific lessons. Set start and due dates - Brilliance notifies the learners about the assignment and reminds them as they get near (or past) their due date. You can make assignments on the fly or schedule out a whole training series ahead of time. Set it and forget it!

Track Progress

After every lesson in every course, the learner takes a quiz to ensure they a) actually did the training and b) understood what was being taught. Powerful and flexible reporting lets you and your managers easily track who has completed their training and how they did on their quizzes. Assignments + Reports make managing your entire training program easy and efficient. 

Earn Certificates

Your team can earn personalized certificates that recognize their learning achievement. Certificates are downloadable and printable by both employees and their managers. Post them in the stock room, in the office, or hand them out at team meetings - it’s a great reward and confidence boost. 


Course Pricing

You’ll find both free courses and courses available to purchase on Brilliance. The price of purchased courses varies and is set by the course creators. The base price of each course comes with one “seat” but you can buy as many additional seats as you want. One employee or many, you only pay for what you use!

Your Custom Company Course

You can create your own custom company course for employee onboarding and ongoing training. Teach them everything they need to know about working in your business, from where to park to what music gets played in the store. When every employee gets the same training, delivered the same way, by the same person - the right person - it saves a massive amount of time and cures a massive amount of management headaches. Set up a virtual tour of Brilliance to learn more.

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Example Courses

Retail Sales Academy
by WhizBang! Retail Training

Selling is the #1 activity in every retail store. This customer-focused sales system - the 6 Steps to the Perfect Purchase - leads to happier customers, more confident employees, and higher sales!

The Conversion Clinic: Boutique Edition
by Capital Commerce

The Conversion Clinic teaches industry secrets & best practices to help your e-com site MAKE MORE SALES. Plus get LIVE walkthroughs in Shopify on how to do what we teach. Recommendations are focused on Boutiques, but the concepts benefit EVERY industry.

Retail Mastery System
by WhizBang! Training

A foundational course for business owners, the Retail Mastery System delivers comprehensive training in ALL ELEVEN essential retail skills. As one store owner said, "For retailers, this is better than a Harvard MBA!"

Retailer’s Roadmap to Simplified Marketing
by Crystal Media

Get the clarity, knowledge, and tools you need to drive traffic, increase sales, and reach extraordinary levels of success with your social media marketing. Includes both an Owner's Track and a Social Media Manager's Track!

Add-On Master Class
by WhizBang! Retail Training

Effective adding on is the fastest and easiest way to increase sales. The Add On Master Class shows you how to train and motivate your team to do it in a short, 5-lesson course.

Build Your Own Brand
by Your Branding Buddy

This step-by-step course shows you how to build your own visual brand from scratch OR refresh elements in your current brand - for a fraction of the cost of hiring a professional designer! Plus you'll get 100s of "done for you" brand templates.